Here goes...
browse
Simplifying the process of online shopping through launching a dedicated personalised app to browse your favourite selected brands; an easier, bespoke way to shop the brands you love.My idea is to launch a new app called 'browse' to ease the process of shopping via your
mobile. Everyone has their favourite 'go to brands' whose web pages they visit regularly or
daily in my case. Typing in each web address on your mobile or logging onto each app to
browse to search the latest items from your favourite brands or for a specific item on each
site can be laborious and time consuming. Browse is a dedicated app which set up to be
specifically personal to you. It can search all your favourite brands for you all in one go from
one dedicated app. Want to check the new in of your top brands; browse will pull all the
items into one web page for you, creating your own unique online high street. You can then
click through to purchase from the brand page. Based on the brands you shop and add to
your browse account new suggested brands can be searched if you so wish to inspire you.
Another suggested feature would be suggested blog pages and content relevant to you
based on your style and the brands you have added to your brose account. Read blog posts
from people who feature your favourite brands for inspiration and articles about your
selected brands so you’re always up to date and in the know with the brands you love,
weather that be high street, vintage or designer etc
Over Summer I will continue with my primary and secondary research. I've been researching app development companies to and will be contacting a few shortly to get a guideline for pricing etc.
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